Viral Campaign: Hit the Bitch

http://www.hitthebitch.dk/

So I recently applied for a job at Se mor!, in CPH, and stumbled across this for the second time. First time was when I was an intern and some guys in a suit played around with it next door. Anyway, the viral campaign has won a prize at the DM-dagen, Creative Circle and DIA10. The campaign did it’s job. I think it’s a pretty nice way of reaching youngsters – still I can’t help wishing she would smack him and leave.

If you are interested in seeing more from this bureau check:
http://www.semor.dk/

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